Each video series contains several HOURS of content to help jumpstart your career in sports media!

• Setting expectations: Sports media is fun, but it can also be harder than people think! You’ll learn what to expect when pursuing a career or hobby as a sports podcaster. 

• Things to consider before launching a sports podcast: What is the content? How do you decide what the show should be about? What is your show’s mission statement? Why “niches get the riches,” how to create a consistent recording schedule, the role branding has in making a podcast stand out, and more. 

• The most important audio and video distribution platforms for your podcast: How can you reach the most amount of potential listeners? 
  
  
  
• An overview of the sports podcast network landscape: What are the most relevant local and national podcast networks? 

• Recommended equipment, hardware and software

• Mackey’s 8 keys to doing a quality show that keeps listeners coming back: Includes advice about planning ahead, the different between informing and entertaining, the importance of energy, how to capitalize on peak moments of interest, and more. 

• Six things Judd has learned about sports podcasting: Includes thoughts on how to transition from writing to podcasting, how to “be you,” the importance serving the advertisers, the value of guests and more. 

• How to prep for a podcast: How to come up with compelling content, the 3 levels of a “take” and more.

• Keys to conducting good interviews: Who does it well? How do you build rapport with guests? 

• How to give your podcast life, 24/7, across social media
  
  

• Setting expectations: Sports media is fun, but it can also be harder than people think! You’ll learn what to expect when pursuing a career or hobby as a sports writer. 

• The different ways to get started in sports writing: Sometimes just getting started can be the biggest hurdle. We take you through the different paths for starting your sports writing journey!

• Mackey’s 10 tips for young sports writers, which include advice about market sizes, niches, multi-platform media skills, “trimming the fat” in your writing, how to serve hungry audiences and more! 

• Judd’s 10 rules for covering a team (or beat writing), which include advice about relationships with players, coaches and teams, a realistic look at a sports writer’s schedule, the ability to stand out with your written work in a crowded sea of content and more! 

• How to gain the trust of sources and how to use sources properly: How to look for opportunities and behind the scenes people who like to talk, and the best way to build relationships with people who can provide great background information. 

• Can you still be a fan and a sports writer at the same time? What is the difference between covering a team as a fan and covering the team as a more critical writer and media member? 

• How to become a credentialed sports media member: How to get one? And how can you make an impact as a writer if you don’t have credentialed access and if you’re not breaking news?